---
title: Digital Marketing - Event
description: Event  - Event is the term used to describe any essential user action or operation carried out by visitors on your site or within an application. Thi...
url: https://view.ge/en/digital-marketing-glossary/event-eng
---

# Event

### Glossaries

| Term | Definition |
| --- | --- |
| Event | Event is the term used to describe any essential user action or operation carried out by visitors on your site or within an application. This could encompass viewing a product page, adding an item to the cart, proceeding to the payment page, making a purchase, and more. |